La estrategia del océano azul: cómo desarrollar un nuevo mercado donde la competencia no tiene ninguna importancia

La estrategia del océano azul: cómo desarrollar un nuevo mercado donde la competencia no tiene ninguna importancia

334 Pages · 2005 · 10.38 MB · Spanish
by Kim & W. Chan & Mauborgne & Renée
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“ Every block of stone has a statue inside it and it is the task of the sculptor to discover it. ” ― Michelangelo
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